Screenshots in App Stores: An Impressive Tool to Win User's Heart

If you’ve ever been a fan of Robin Williams, you probably are aware of his admirable talent of spicing up the tiniest of everyday life events that one usually overlooks. However, still, those little fun pieces were able to make you laugh out loud. Using perfect screenshots in app stores is a likewise factor that can strike the chord of your users but it mostly goes overlooked.

Ample of android app developing companies in USA are embellishing their app’s screenshots to get more installs and to up the conversion rate. Even I don’t install a random game unless its screenshots successfully compel me to do so.

If all the aforesaid sentences inclined your thought process to redesign your app’s screenshots up to the snuff then, here’s the answer to your “how to make app screenshots perfect?” question:

1. Catch the User's Eyes with a Story
ASO (App Store Optimization) experts suggest employing the A.I.D.A technique while designing a screenshot of your app i.e. make it intriguing to catch the user's:
Attention: Grab User's Attention.
Interest: Win the interest of your user by letting them know what's makes your app stand out.
Desire: Beautifully compels the users why this app is a must-have for them.
Action: Inclines user to take action i.e. download, buy, or make in-app purchases.



2. Decorate Your Screenshot with Tools
There are abundant of tools such as Canva which is free-to-use and may do wonders to your screenshots appearance. Other online tools such as Placeit.net and Launchkit are overloaded with effects that can actually ramp up the screenshots looks, making it noteworthy.

Many android app development companies also offer UX services and may come in handy to fix any design or color issues in your app.

3. Capture Best Moments Available in Your App
Some moments in your app are more interesting than others and that's the ones that should be served on the plate to lure users.

For instance, displaying the login/sign up screens and in-app purchase pop-ups in screenshots is certainly a bad idea that can entirely turn off your customer's mood.


Every business can be elevated with a combination of art and strategies based on proven psychological tactics. 

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