App Marketing Lifecycle Stages: Works for Both iPHone and Android Apps
The number of applications in app stores has recently crossed the 2 million mark. Both the major app stores are flooded with apps on different genres, making the competition tougher every day. Once an app gets popular and starts to monetize well, clones and reskinned counterparts occur rapidly. Many mobileapp development companies in USA reported that their original concepts have been copied and aggressively marketed, devaluing the original ones. Now, there are no good or bad apps anymore. We only have good and better apps. However, even if your app functionally stands out among ‘better’ ones, it still wouldn’t be able to get a good foothold in the competition unless you adapt to a potent marketing technique. And for that, you need a deep understanding of mobile app marketing lifecycle. If you don’t have a clue what’s that, just read this short guide out: 1. User Acquisition The the first and the most crucial phase of any app marketing lifecycle, the user acq...
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